Instagram Just Let You Draw All Over Your DMs. Here’s What That Actually Means
Instagram rolled out a new “Draw” feature that lets users doodle directly on their entire DM chat screen. Not as a message, but as a visual layer on top of conversations. You can scribble, add stickers, circle texts, and create temporary sketches that disappear as you scroll. The feature launched globally in late October 2025…
The Voice of Indian Advertising Has Gone Silent: Piyush Pandey (1955-2025)
Piyush Pandey died on Thursday, October 24, 2025, at 5:50 AM. He was 70 years old. The news hit the Indian advertising world like losing a family member – because for four decades, that’s exactly what he was. His sister, actress and singer Ila Arun, confirmed he died from pneumonia complications. But what actually stopped…
CarryMinati Just Made Perplexity AI Cool (And That’s Exactly the Point)
Perplexity AI just cracked the code on making AI assistants relatable to Indian Gen Z, and they did it by getting CarryMinati to call a Delhi University professor a “boomer” in a mock civil services interview. The campaign dropped on October 8, 2025, featuring India’s biggest YouTuber Ajey Nagar (CarryMinati) in a hilarious exchange with…
Domino’s Just Rebranded for the First Time in 13 Years: From Domino’s to Dommmino’s
Domino’s just dropped its first brand refresh in 13 years, and it’s the complete opposite of what most companies do when they rebrand. While brands like Cracker Barrel, Gap, and Tropicana rebranded out of desperation (and mostly failed), Domino’s is doing it from the top. The pizza giant unveiled the refresh on October 8, 2025,…
Instagram Just Made Reels Your New Home Screen (At Least in India)
Instagram just dropped a test that could fundamentally change how 400+ million Indians (and eventually everyone else) use the app. Starting late September 2025, select users in India are opening Instagram and landing directly in the Reels feed (not the traditional photo grid they’ve known for years.) This isn’t a subtle tweak. It’s Instagram admitting…
OpenAI Just Dropped Sora 2 and Built Their Own TikTok Around It
OpenAI just dropped Sora 2 on September 30, 2025, and it’s nothing like the weird video generators you’ve seen before. Sora 2 creates videos that look real, sound real, and move like they follow actual physics. The biggest surprise? They didn’t just release a better video tool – they built their own TikTok competitor around…
WhatsApp Just Broke Down the Last Language Barrier with In-App Translation
Meta rolled out real-time message translation directly within WhatsApp on September 23, 2025, and it’s changing how 3 billion users communicate across 180+ countries. Long-press any message, tap ”Translate”, select your language, and boom- instant translation without leaving the chat. How It Actually Works (And Why It’s Different) The process is stupidly simple: Long-press any message…
Why Instagram’s 5120×1080 “Ultra-Wide” Reels Are Disrupting Your Feed
If your Instagram feed has suddenly been invaded by horizontal film strips, you’re not alone. The 5120×1080 format, an ultra-wide, “letterbox” cinematic frame, has become Instagram’s latest viral trend, capturing attention and changing how brands and creators design Reels. But this isn’t just about making posts look different; it’s about storytelling, disruption, and visual dominance…
The Whole Truth’s Cheeky Protein Parody: How They Turned a 90s Song Into Marketing Campaign
So The Whole Truth just pulled off one of the most audacious marketing moves of 2025. They took “Choli Ke Peeche Kya Hai” – the infamous 1993 Bollywood song that was literally banned from Doordarshan and All India Radio for being too provocative, and turned it into a protein powder commercial. The result? “Protein Ke…
Google’s Gemini Just Beat ChatGPT and India is Leading the Nano Banana Revolution
So Google finally did what everyone thought was impossible: they knocked ChatGPT off the top of the app store charts. Gemini is now the #1 free app on both Apple’s App Store and Google Play, and the reason behind this shift is as unexpected as it is brilliant. It all comes down to something called…
