When a brand with over 643k followers suddenly deletes almost all their content and leaves behind cryptic kid content and odd captions, you know something’s up. Skoda India just turned their Instagram into a puzzle that has the internet completely obsessed, and slightly confused. What Happened Here? Picture this: you go to @skodaindia expecting to…
Have you ever thought about how much your siblings shape who you are? Tanishq, the famous jewellery brand, has launched a beautiful ad called ‘Brothers, Written By Sisters’ for Raksha Bandhan. This isn’t just about sparkling jewellery; it’s a sweet look into the quiet, lifelong bond between brothers & sisters, and the important role they…
Remember how you used to screenshot or record videos to share cool posts on Instagram? Well, those days are over! Instagram has finally released some exciting new features, like Repost to help you connect more easily with your friends and discover new content. These updates are all about bringing back real social interaction and making…
Have you seen these ugly-cute dolls with big, toothy grins and unsettling eyes taking over the internet and celebrity Instagrams? These aren’t just toys; they’re Labubu, and they’ve become a global hype. This strange-looking doll from China, created by artist Kasing Lung as part of “The Monsters” series, has sold for hundreds, sometimes even thousands,…
Two people had an affair. Gets caught in a Coldplay concert. And the internet goes crazy. Yes, we’re talking about the viral Coldplay kiss cam moment with Astronomer. It featured the now ex-CEO of Astronomer, Andy Byron, and Head of HR, Kristin Cabot, caught in a cozy moment at a Coldplay show on July 15,…
Coldplay Concert Kiss Cam Becomes a Brand Crisis 5 Viral Marketing Lessons for 2025 On July 15th, 2025, a moment meant to delight fans at a Coldplay concert in Boston turned into a corporate PR nightmare. The viral clip? A kiss cam zoomed in on Astronomer CEO Andy Byron and his Chief People Officer Kristin…
You might have seen a lot of buzz recently about YouTube changing its monetization rules. Terms like “game-changer” and “end for small creators” have been flying around, especially concerning AI and faceless channels. But let’s take a deep breath and look at what the sources actually say. The big date everyone is talking about is…
Most movie marketing campaign whisper.Some of them scream.But this one screams from the rooftops. Literally! When Warner Bros. decided to spend around $200 million (more than the entire budget of some movies) just to market James Gunn’s Superman movie, they were doing something more than promoting a movie. They were staging a global intervention for…
What if a smartphone launch wasn’t just about cutting-edge specs, but about a feeling everyone could relate to? A launch campaign that transcends mere product advertising to become a cultural phenomenon. The recent collaboration between TECNO and Flipkart for the POVA 7 Series launch achieved exactly this, transforming into a “bro-code revolution” that resonated deeply…
What if you could live Squid Game instead of just watching it? That’s exactly what Netflix made happen with Season 3. They didn’t just drop another series. They dropped an experience. From giant dolls in Australia to immersive arenas in New York and street activations in Malaysia, this wasn’t a regular promo campaign. It was…
