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How Amul and Zepto’s Janmashtami Campaign Stole the Show in 2025 

A woman named Sherya opened her “free” Amul butter box during Janmashtami and found nothing inside. Her reaction video got 3.5 million views and turned an empty box into the smartest marketing campaign of 2025. Here’s how missing butter became one of the most talked-about festival marketing campaign of the year.  What Actually Happened  https://www.instagram.com/reel/DNZ6LiPooBw…

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DeepSeek AI in Marketing: The Future of AI-Powered Branding?

Artificial Intelligence (AI) has taken centre stage in marketing, reshaping how brands create content, engage audiences, and build their identity. The latest disruptor in this space? It’s DeepSeek AI. Haven’t heard of it yet? Read along to know better. The latest disruptor in this space?  DeepSeek AI—an advanced open-source language model developed by Chinese researchers…

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