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Arijit Singh Just Did What No Indian Artist Has Ever Done on Spotify 

Spotify Wrapped 2025 is out. And for the first time ever, an Indian artist has broken into the Global Top 10 most-streamed artists worldwide. That artist is Arijit Singh. At #9 globally. Right alongside Bad Bunny, Taylor Swift, Drake, and Billie Eilish.   This isn’t just a win for one singer. It’s a statement about how far Indian music has travelled. …

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Why Instagram's 5120x1080 "Ultra-Wide" Reels Are Disrupting Your Feed

Why Instagram’s 5120×1080 “Ultra-Wide” Reels Are Disrupting Your Feed 

If your Instagram feed has suddenly been invaded by horizontal film strips, you’re not alone. The 5120×1080 format, an ultra-wide, “letterbox” cinematic frame, has become Instagram’s latest viral trend, capturing attention and changing how brands and creators design Reels.   But this isn’t just about making posts look different; it’s about storytelling, disruption, and visual dominance…

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How Amul and Zepto’s Janmashtami Campaign Stole the Show in 2025 

A woman named Sherya opened her “free” Amul butter box during Janmashtami and found nothing inside. Her reaction video got 3.5 million views and turned an empty box into the smartest marketing campaign of 2025. Here’s how missing butter became one of the most talked-about festival marketing campaign of the year.  What Actually Happened  https://www.instagram.com/reel/DNZ6LiPooBw…

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Why Skoda India Deleted Posts & Left Cryptic Content....?

Skoda Just Wiped Their Instagram Clean: Is This Genius Marketing or a Major Mistake? 

When a brand with over 643k followers suddenly deletes almost all their content and leaves behind cryptic kid content and odd captions, you know something’s up. Skoda India just turned their Instagram into a puzzle that has the internet completely obsessed, and slightly confused.  What Happened Here?  Picture this: you go to @skodaindia expecting to…

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